A big thing I’ve noticed when it comes to creative businesses on Instagram is how many people tend to run out of ideas for what to post. I’ve totally been there. A lot. (even though I run as more of a personal one) So I decided to do sort of a master list of ideas.

You can refer back to this anytime you’re running low on posts. Not all of them will necessarily work for every creative business. But there should be quite a few that you can either use or build onto. Here goes!

1. product photos
2. your products in use/on models
3. repost customer photos of your products
4. your workspace
5. you in your workspace
6. a work in progress
7. your color palette for the day
8. the tools you use
9. what’s in your bag
10. you working on creating your products/services
11. your plan or agenda for the day/week
12. a day/week’s worth of work product stacked together
13. a group of items in your workspace that all fit into the same color/category, arranged in a visually pleasing way
14. a stop motion video of your art/product creation process
15. a timelapse video of you working on your craft
16. the remnants/mess you made with your craft for the day (think paint splatters, yarn scraps, etc.)
17. your products in a weird/different environment or lighting
18. a close up of your product
19. share work from a fellow maker (tag and credit them for the photo, obv!)
20. selfies!
21. a well-styled photo of your desk/computer setup if you do a lot of online/writing work
22. a product or design that didn’t turn out as planned (you’re human!)
23. a group of your products ready to head out for shipping
24. your outfit for the day
25. a flat lay photo of your outfit
26. “thanks” or another message to your customers spelled out using your creative medium of choice (think brush lettering, yarn, or beads arranged to make the letters)
27. the artwork in your space that inspires you (with credit to the original artists)
28. your creative hobbies
29. your food
30. any cool or industry-relevant books you’re reading
31. a video of your product in use
32. a collage of customer photos
33. the view from your workspace for the day
34. a collection of your products arranged in a visually pleasing way
35. a place that inspires you
36. the materials you’re using for a new project (a teaser of sorts)
37. a quote that inspires you, written out in a creative or interesting way
38. an inspiration board/collage you’ve made
39. a before/after of a project
40. inspiring scenes from nature
41. some new supplies/tools you bought
42. a throwback (to remind yourself/others where you came from)
43. a giveaway
44. pretty flowers
45. a photo of a calendar, if you have an upcoming event/launch to promote
46. a gif that shows your personality (try out Boomerang, with some funny faces maybe)
47. the top of your desk
48. travel photos
49. the title of your latest blog post over a related photo
50. a list of ideas you have for your business
51. a new logo/website you’ve designed
52. a note you wrote to yourself
53. a motivational message
54. a “from where I stand” type photo, if you’re visiting an interesting place or just want to update followers with what you’ve been up to
55. a sale announcement/update (preferably a well-styled or creatively displayed one)
56. testimonials
57. an interesting/helpful part of your daily routine
58. product reviews
59. a page/spread of a magazine you’re reading
60. a photo of yourself relaxing/having fun!

Do you have anything else to share? Tell us about your favorite things to post on Instagram and I’ll add to this list over time!